Lenny Sinnet

4513 86TH STREET APT 30      URBANDALE, IOWA     50322-1593                  TEL: 562-676-2967                  LSINNET@ME.COM


PROFILE

To obtain a position of responsibility best utilizing my skills, experience and knowledge to become an integral

part of a company.


INDUSTRY EXPERIENCE


MC Advantages 2011-2012

Sales and Marketing. Maintain sales worldwide while growing customer base through telephone, Internet, trade show

and events.


Asian Manufacturing 2008-2011

Contract work Product Sales coordinator contacting companies Worldwide through telephone, Internet trade show and

events on sales related to product manufacturing from Asia. Including product cataloging and marketing.


Evolution Industries 2008-2009

Contract work Sales and Marketing. Through telephone, Internet trade show and events


Rivera Primo Inc. 2006-2008

Purchasing, inventory management including packaging, profit analysis, pricing and Customer sales functions.


Self Employed 1983-2006

Owner twenty five years, distributor, wholesale and retail sales. Proprietary product manufacturing and marketing.

Importing and exporting. Catalog and web site development in V-Twin and Metric market Design and implementation

company custom software. Sales coordinator contacting companies Worldwide through telephone, Internet, trade show

and events.


Hempstead Harley Davidson 1982-1983

Parts sales, marketing and purchasing.


Drag Specialties (Minnesota) 1980-1982

Maintain sales while growing customer base through telephone, trade show and events.


Sifton Motorcycle Products Inc. 1975-1980

The original company Sifton Cams Product manager and sales coordinator. Coordinated all sales and purchasing operations.

Designed all custom computer software. Controlled all profit analysis functions. Wrote, organized, and directed

catalog, photography, advertising and marketing of company. Organized national drag race event bringing all major

drag racers together in Northern California. Arranged all magazine coverage. Sales contacting companies Worldwide

through telephone, trade show and events at dealer, distributor and OEM levels.


Jammer Motorcycle Products

Telephone sales, maintained and increased customer base.


Education

School of Visual Arts New York City. Four years advertising design and photography.

GW Hewlett High School. Hewlett NY


Summary of qualifications

Over thirty five years experience in every facet in the motorcycle industry including manufacturing, distributing,

wholesale and retail operations. Hands on experience in purchasing, product development, marketing,

pricing, profit and sales analysis. Designed blueprint for computer operations including point of sale, profit

analysis, sales, inventory control, vendor control, and web site design. Developed years of industry contacts

with key personnel in the motorcycle industry.